Continuing on the family business founded by his father Joe, Brad successfully grew JN Group over the years to represent 27 automotive and motorcycle brands from around the world. For over 60 years in business here in Hawaiʻi, JN has grown not only within the industry but also in retail with their Harley-Davidson Boutiques throughout the Islands. This is a segment JN continues to expand into with its new Gentleman’s Shop “Sixty-One” at Velocity, which offers a hand- curated selection of menswear & accessories alongside a four-chair vintage barbershop.
Born and raised in Hawaiʻi. Brad was fortunate to get a taste of east coast living for college and eventually crossing another ocean to Italy to study International Business. It was preferred to help out on long weekends in his family’s restaurant in mountains of Italy as an alternative to the family Citroen Automotive Dealerships as a lot boy. The traveler spirit and search for surf brought Brad to Australia where he found connection back into the industry working for an uncle who was in the luxury automotive business. After a stamped-filled passport, a handful of broken surf boards, and only a couple bucks in the pocket, Hawaiʻi called him back.
The benefits of representing many international brands have allowed Brad to travel and find unique ideas from all over world to incorporate into our development here in Hawaiʻi carrying on the traditions of his father, Joe.
JN Automotive and Cycle City Hawaii are representatives for Audi, Alfa Romeo, Bentley, Chevrolet, Ferrari, Genesis, Hyundai, Jaguar, Land Rover, Lamborghini, Lincoln, Lotus, Maserati, Aprilia, BMW Motorrad, Ducati, Harley-Davidson, Honda, Kawasaki, KTM, Moto Guzzi, Onyx, Piaggio, Triumph, Vespa, Wicked Thumb, and Yamaha.
Brad M. Nicolai
Boston College, BS Marketing
University of Hawaiʻi, MBA
